Unisoc is rebranding its SoCs again. Yes, the Chinese semiconductor manufacturer is at it all over again and here’s everything you need to know about their latest attempts at a rebrand.
Well I initially thought that they had a bunch of new SoCs because I stumbled across a batch of new SoCs from the company. So I got digging and it didn’t take me long to figure out that they’re not really new. Apparently, Unisoc is rebranding its SoCs.
This is the second time that they’ll be embarking on such a rebrand. The first time being in 2019 when they switched from the SC naming scheme to the Tiger name.
Now are Unisoc offering anything new and exciting? Well unfortunately no. They have decided to look over at Taiwan and decided to copy MediaTek word for word, line for line.
They have also decided to do it sneakily but it only took me about an hour to quickly realize that Unisoc are being fishy and it wasn’t difficult to catch them.
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- MediaTek are looking to rebrand their SoCs
Unisoc’s Rebranded SoCs
So here are the new SoCs: They include:
- Unisoc T7200
- Unisoc T7225
- Unisoc T7250
- Unisoc T7255
- Unisoc T7280
- Unisoc T8100
- Unisoc T8200
- Unisoc T8300
- Unisoc T9100
I initially began to wonder, how was Unisoc able to make so many new SoCs so fast?
Then I started investigating each SoC individually and it didn’t take long to realize that they were trying to scam me.
They simply pulled a MediaTek by adding 108MP camera support and then renaming the processor. So:
- Unisoc T7200 – Unisoc T606
- Unisoc T7225 – Unisoc T612
- Unisoc T7250 – Unisoc T615
- Unisoc T7255 – Unisoc T616
- Unisoc T7280 – Unisoc T620
- Unisoc T8100 – Unisoc T760
- Unisoc T8200 – Unisoc T765
- Unisoc T8300
- Unisoc T9100 – Unisoc T820
The only SoC here that I have been unable to match with an older one is the Unisoc T8300 and I’m sure that if I look hard enough, I’ll probably find something.
Unisoc’s Rebrand: Thoughts
I think this is a big step back for Unisoc because instead of trying to compete for that vacant space in the lower mid-range market, they’ve decided to settle for the entry level and budget segments.
I can’t fault them really, they could be struggling financially so this could be a way for them to balance the books but overall. It’s not a very good business strategy.
The Unisoc T8300 is the only one worthy of mention as it is the new one (at least until I finish my background check). However, the T8300, despite using 2 Cortex A78 CPU cores, is underpowered and struggles to touch the T9100 in performance (510k to 530k). I’m guessing the T8300 was under clocked to protect the sales of the T9100.
Now whilst Unisoc may not be a topic that many of us are interested in, there’s a good chance that many of our resident OEMs could start patronizing them soon. The Redmi A5 is rumoured to be coming with the Unisoc T7250.
This is why learning their capabilities is important. Our resident marketers may market these Unisoc SoCs as more powerful than they actually are.
Thus when you hear some funny things, you can simply disprove them if need be or just completely ignore it and leave people to take their chances.
So in the coming days, I’ll work on these SoCs and just drop them for those of us who are interested to go through. That’s it.
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